ETHICS & SUSTAINABILITY

We have a strict packaging policy to minimise waste in packaging as much as possible. We work on the concept of reduce, reuse and recycle.

• Reduce: We reduce landfill wastage by minimising packaging. This is why, you will find that our packaging is simple and has used minimal amounts of material, where possible.
• Reuse: We operate on a zero-waste policy. We endeavour to re-use the cardboard boxes and packaging material (including plastics) used to pack our goods from our suppliers in order to cut down on creating new packaging.
• Recycle: We only buy packaging that can be recycled. We are also working with our suppliers to use recyclable packaging, including any plastics used by them. We encourage you to recycle all our packaging.

We do our best to ensure all our packaging are plastic-free. We love our trees and precious oceans and make great efforts in avoiding use of plastics and papers that cannot be recycled. And where these are used by our suppliers, we encourage them to switch to eco-friendly and recyclable materials.

We never purchase plastics for our packaging. Instead we source paper packaging that is also FSC-certified, which ensures the papers are responsibly sourced and can be recycled.

We only work with suppliers and brands that are serious about making a positive social and environmental impact and have similar values as ours – those that operate with respect and kindness to people and planet. We vet every supplier we work with to ensure they are ethical and sustainable. (e.g. FSC-certified, GOTS-certified, etc.)

We take great pains in ensuring that our accessories have a provenance. We do all of the research and curating for you. We strive to provide as many details on our products as possible to give you peace of mind about how the raw materials used to make the products are sourced, where they come from and what materials are used in making the products. This means you can shop local products without worrying about where it's been made or how it's made.

At RUMI, we believe in creating products that reflect your values. We carefully source materials that are sustainable, eco-friendly, ethically produced, recyclable, cruelty-free, child labour-free, locally sourced where possible, and FSC-certified. Our commitment to responsible craftsmanship extends to our packaging, with all gift wrap made from recyclable, FSC-certified paper.

We are not perfect but we are learning on the go. Over time we hope to incorporate higher standards of sustainable practices in every area of our business. We believe that through our daily actions, we can create a more sustainable future. And we need your help to be a part of it.

As a small business, we believe in supporting other small businesses. We work with heritage and small businesses across Britain to help create our products. They are selected based on their ability to meet our high standards of sustainability, quality and exclusivity.

Our products are made in Britain. This means that they are designed, printed and handmade in Britain. This helps reduce carbon footprint tremendously.

We never settle for second best when it comes to quality. You can be rest assured that all our products come with the highest quality and finish, and often made using time-honoured skills. Our silk accessories are printed in the same manufacturing unit as other high-end brands, so you can be rest assured of the quality of the accessory you purchase.

At RUMI, We endeavour to support local communities. When you shop at RUMI, you can shop with ease, knowing every purchase generates meaningful jobs and income for the local community. By purchasing our products, you are helping preserve traditional skills, create meaningful employment, and invest in local communities across Britain. By choosing RUMI, you are contributing to the growth of sustainable livelihoods and helping keep treasured crafts alive for future generations.

To support our commitment to sustainability, we produce each design in small quantities, helping to avoid excess stock and unnecessary waste. We never dispose of unsold products, which helps reduce landfill and minimise our environmental impact, and we maximise the use of every printed fabric to minimise material waste. This thoughtful approach to production ensures that every piece is created responsibly, which is why some designs may be available in limited quantities.